Fixture News

Pre-match brief: Sheffield United

All the important information for supporters attending Sunday's match against the Blades.

By BHAFC • 19 December 2020

By Paul Hazlewood
Please read the following information carefully.

For those attending Sunday's match against Sheffield United, please read the following information very carefully and thoroughly, even if you have attended a previous match this season at the Amex as the rules and protocols are regularly updated in line with the latest government guidelines.

In Advance

IMPORTANT! Please ensure you have filled out your health declaration - this was sent to all ticket holders on Thursday at 12pm. Every ticket holder must complete their own declaration using the personalised link that was sent by email.

For those who cannot locate this email, please check your junk or spam folder, and if you still cannot locate it, please contact supporter services. This is a government and Premier League requirement, and failure to complete the declaration will result in the ticket being blocked from entry.

Living in a Tier-3 or Tier-4 Covid area?

Further to the announcement that certain areas across the UK are moving into tier-3 or tier-4 in relation to Covid-19, the following information clarifies the situation ahead of Sunday's match against Sheffield United.

As previously advised, supporters with a match ticket living in a tier-3 or tier-4 area are not permitted to travel to the stadium. In line with the government regulations they won't be able to use their ticket to access the stadium and attend the game.

We apologise for the inconvenience but we are asking those who have bought a ticket in good faith, to list their ticket for sale on the ticket exchange.

This means they will receive a reimbursement for the seat, in the very likely event the ticket is sold via the exchange; and this will mean a fellow supporter can attend the game, and allow us to maximise the support for the team.

To do this you'll need to login to your My Albion ticket account by clicking this link and follow the onscreen instructions.

Apologies once again for the inconvenience, and we appreciate your ongoing support.

Travel

Please plan your journey and allow extra time. All supporters are asked to head to the stadium as early as possible regardless of how they are travelling.

Please observe the government guidelines while travelling to and from the stadium. We recommend that you travel by car if possible to do so.

Car: We do have additional parking available at the Bridge Car Park (Car Park B), but this must be pre-booked via the club's website, in the ticketing section. There will be NO drive-up sales on the day.

Bennett's Field (A) is now sold out and the University of Sussex (C) is closed for this match; please note NO park-and-ride sites are operating.

You will need to print-at-home and display your car park ticket in your car windscreen on arrival and when parked. In all of our car parks, we ask that you reverse into parking bays.

For those unable to travel by car, trains and buses can be used as per the club's usual matchday travel scheme, by showing a valid match ticket.

Trains: Southern Rail have informed us they will be operating a Sunday service, with a restriction on the amount of seats available on each carriage due to social distancing.

Supporters are advised to check with Southern's website prior to travelling, and to allow extra time for your journey.

Travel within the matchday travel zone is included for ticket holders on production of a match ticket.

Buses: Brighton & Hove Bus Company and Stagecoach will be operating restricted services with a reduced number of people on each bus, therefore travel is available to ticket holders on production of a match ticket.

We ask all supporters to follow the safety rules and regulations by wearing a face covering and observing social distancing when using public transport.

Coaches: If supporter groups are bringing a coach to park in our Coach Park, you must pre advise the club in advance by emailing supporter services supporter.services@brightonandhovealbion.com 

Seagull Travel are running buses for this match and you can book spaces on their coaches via their website.

Drop-offs & Pick-ups: neither are permitted along Village Way, or at the Woollard Way (entrance to the Bridge car park).

Supporters are advised to use our official drop off and pick up point located at University of Sussex, where our drop off point is in car park 4, located by the Sports Hall.

This drop-off/pick-up point is a short walk through the underpass to and from the Amex Stadium.

Arriving at the stadium

Face coverings: You must wear a face covering at all times in and around the stadium; and while sat in your seat – the ONLY exception is when you are eating or drinking.

Please note this is Premier League policy and will be in place for all Premier League matches.

To that end, the Premier League considers a suitable face covering to be a medical or cloth face covering which is affixed behind the ears – and NOT face visors or shields, snoods and/or scarves.

If you have a medical condition that means you are exempt from wearing a mask, you will need to apply for an exemption wristband, which must be worn and visible at all times.

On arrival at the stadium please ensure you comply with the requests of our safety and stewarding team at all times. They are there for your safety and the safety of those around you.

Photo ID check: We will be carrying out photo ID checks for all fans – as tickets are strictly non-transferable. It is essential that you bring named photo ID that matches the name on your ticket. Entry will not be permitted without this.

This does include children aged 12 to 18, even if they are accompanied by an adult. The ONLY exception is anyone Under-12’s. Under-12’s should be accompanied by an adult and will not require photo ID.

Temperature checks: You may not notice but thermal image cameras will check your temperature on arrival; again this is Premier League policy. If your temperature is above 37.8 degrees, you will not be permitted to enter the stadium.

We will still be required to carry out our usual entry checks ahead of you accessing the turnstile. Again, please comply with our safety and stewarding team’s instructions.

Bags: We respectfully ask that you do not bring bags to the stadium; if you do so, the maximum permitted size will be A4 (297mm x 210mm). There are no bag storage facilities at the stadium, and any bags left outside the stadium will be removed and disposed of.

Tickets: You will be aware we are not permitted to issue paper tickets, so when purchasing your ticket you will have opted for either print-at-home tickets or for delivery to an Android or iPhone.

If you opted for the mobile phone option, please click here to access our guide of how the new digital ticketing system will work. Make sure you charge your phone before leaving for the stadium.

If you opted for print-at-home tickets, please ensure you print your ticket before you come to the stadium. There are no printing facilities for supporters at the stadium.

Moving around: When queuing to access, inside the stadium, or when leaving, please observe social distancing at all times – even if queuing with those in your social bubble.

Once inside the stadium we would encourage you to make your way to your seats as soon as possible and enjoy the pre-match entertainment on the big screens.

You must sit in the seat you have been allocated, and you will see social distancing in place in the seating areas. Please do not move seats at any point.

If you have booked together as part of a group, please ensure you sit in allocated seats, as empty seats must still be left between each person (even if you are in the same household or social bubble).

You must keep your face covering on whilst in your seat.

When walking up or down steps, gangways and vomitories, please ensure that you keep left and give priority to those leaving, and allow them to pass.

We appreciate that it is highly likely that supporters wishing to access their seats or leave their seats will need to pass in front of spectators from different social bubbles.

This action of course makes maintaining social distancing more difficult.

We ask that supporters mitigate risks by turning their back as they move past other spectators, in order to avoid face-to face contact. 

Check in with NHS Track & Trace App: We encourage you to 'check in' to the stadium using the NHS Track & Trace App on your phone. QR codes are displayed on both the internal and external the concourse areas for you to do so.

Timings

The stadium will open at 10am, two hours before kick-off and we encourage fans to arrive as early as possible.

We will be running pre-match content on the big screens in the stadium bowl from 10.15am.

Please note there will be no content on the screens in the concourse areas, these screens will carry signage and safety messages.

The match will kick-off at 12pm and end at approximately 1.50pm. The stadium will remain open until 3.00pm, and we ask that you follow club directions when leaving the stadium. Hospitality areas will be open until 3.00pm.

Additional signage will be displayed throughout the stadium using special colour coding (mint green signage for instructions; blue signage for advice).

This information will also be carried on the LEDs, big screens and concourse screens – while additional information will be broadcast over the public address system.

On the final whistle, fans may choose to remain to stagger their departure. We will be showing additional content on the concourse screens shortly after the conclusion of the match – including highlights and post-match interviews.

Catering

Kiosks will be open inside the stadium from 10am, with a limited range of food options – including burgers, hot dogs and Piglets Pantry pies, including the popular festive Christmas pie, and the usual crisps and confectionary.

Our usual range of non-alcoholic drinks will be available, but no alcohol will be sold in the general-admission areas.

On the external concourse, there will be one kiosk open serving hamburgers and fish & chips.

Social distancing must be observed on the external and internal concourse areas and remember that the Amex is now a cashless stadium – so please ensure you have a cashless payment method.

We would also encourage contactless payment where possible.

We will be operating a reduced number of till points, with Perspex screens now in place.

Please place you order, then move along the counter and wait for your food items. These will be supplied in a takeaway bag with condiments and napkins included.

Kiosks will be open after the final whistle.

Shop and Programme

The shop is open as normal to match-ticket holders only. Social distancing rules apply meaning there will be a limited capacity and queuing system to enter.

Please observe social distancing when entering, queuing and moving around the shop; face coverings must be worn inside the shop.

A programme will be produced for this match and you will be able to buy a copy in the shop or from all kiosks in the stadium.

A digital version will also be sent to all ticket holders' email addresses.

Toilets

When using the toilets please follow the guidance on display, observe social distancing and use the handwashing and sanitisation facilities available.

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