Lancing manager and former Albion winger Dean Cox says Non-League Day is the biggest day of the season for a lot of smaller clubs.
With Non-League Day happening this Saturday, during an international break, clubs benefit from increased attendances and greater profile.
âIf we get an extra ÂŁ1000 from Non-League Day that pays our players for the next two months,â Cox said. âWe did a crowd-funder recently that raised ÂŁ1500, so that was three monthsâ wages and it was huge for the club.
âI know it sounds dramatic, but we have to be run incredibly prudently. The chairman Steve Taylor has a tough job and heâs got my full backing because heâs kept things afloat when things have got tough. Non-League Day is the biggest day of the year because of that. That additional cash will keep things going.â
Cox, 35, took over at Lancing in mid-December and was set with the task of steering the club away from trouble in the Pitching-In Isthmian League South-East division. Â
Dean departed Albion in 2010, joining Leyton Orient.
With six wins and two draws in 15 league games since he took charge, Coxâs team are 12 points clear of the two automatic relegation places, but only two above the two relegation play-off places. Lancing retained their place in the league by winning a play-off at the end of last season.
âRecently weâve not been great. We had a cracking start and the previous week we got a good point at top of the league Ramsgate,â added Cox. âNobody gave us a chance that day so getting that point gave us a good springboard to go and win the following game [against Faversham].
âTwo wins from our remaining six games would take us up to 40 points which you hope will be enough. We want to avoid the play-offs and get it done mathematically.â
Dean made 179 appearances for us, having come through our academy before departing in 2010. Stints with Leyton Orient, Crawley Town and Eastbourne Borough followed, and  Lancing is his first taste of management.
âManagement is something Iâve always wanted to do. Living locally has helped. I wasnât really looking for a job at the time but Iâve done a lot of coaching and I jumped at the chance. I wanted to get in and start somewhere and weâve done alright.
The winger made 179 appearances for Albion.
âItâs different to being a player, you get a different buzz. Itâs a lot harder, you have to get everything ready â prepping the training session, speaking to people and organising things. I have a lot more brain ache because I spend a lot more time on the phone, but I am enjoying it.
âThereâs obviously a big difference between part-time and full-time. Our players have 9-5 jobs so that aspect I have had to get used to. Itâs not the be-all and end-all which I have grown to understand because when youâre a full-time player football is your life.
âWe train two nights a week so you have to be more lenient and understanding. I respect where I am at and itâs good to learn to adapt to different situations.â
Lancing are at home to Three Bridges this Saturday, with supporters allowed to pay whatever they want for entry to the game.
Thereâs plenty of other non-league football taking place in Sussex this weekend.
National League south: Worthing v Havant & Waterlooville.
Isthmian League premier division: Lewes v Potters Bar Town. South-East division: Burgess Hill Town v Chatham, East Grinstead Town v Ashford United, Lancing v Three Bridges, Â Littlehampton v VCD Athletic, Whitehawk v Cray Valley PM.
Don't forget - Albion are away to Reading in an important WSL game on Sunday. For details of how you can watch the game with fellow Albion fans click here