Make your brand part of the game


Elevate your brand and create unforgettable memories with our exclusive Matchday Sponsorship Packages at The Amex Stadium, home of Brighton & Hove Albion. Whether you're entertaining clients, rewarding staff, or showcasing your business to a live audience of up to 30,000 passionate fans, our packages offer the perfect blend of hospitality, exposure, and unique matchday experiences.


Each package is designed to put your business in the spotlight, with opportunities for meaningful engagement, high-impact promotion, and lasting impressions. Take the time below to view our current matchday sponsors for the 2025/26 season and the different packages on offer.

Sponsorship Packages 

Match Sponsor

As official Match Sponsor, your brand takes centre stage with a truly unforgettable matchday experience. Enjoy exclusive behind-the-scenes access and premium hospitality at HB’s Restaurant, including pitch-facing dining and prime West Stand seating. But that’s not all, before kick-off, you’ll have the unique honour of joining the team captains for a centre circle photo, walking out in front of 30,000+ passionate fans followed by selcting the Player of the Match at the end of the action. This premier sponsorship package also includes extensive stadium branding and digital exposure, giving your brand unmatched visibility. Connect with Albion’s loyal fanbase and hospitality guests while leveraging the global reach of the Premier League platform.


Ball Sponsor

As our official Ball Sponsor, you and your guests will receive VIP treatment along with an exclusive behind-the-scenes look at matchdays here at the American Express Stadium. This unique package offers an unforgettable experience, perfect for entertaining top clients, celebrating special occasions, or creating lasting memories with friends and family.


Kit Sponsor

Our Matchday Kit Sponsor packages offer a benefit like no other. Enjoy VIP treatment on the matchday of your choice, immersing yourself in the electrifying atmosphere of the American Express Stadium. But the experience doesn’t end there — as a valued kit sponsor, you will also be invited back to join us for our prestigious annual End of Season Awards Night.


2026/27 Matchday Sponsors


Fixture* Dates Match Sponsor Ball Sponsor Kit Sponsor

Aston Villa

Sun 23 Aug Rex Temperature Controlled Vehicles Axtra Expert Logistics
Promotool Corporation

Leeds United

Sat 5 Sep
Fileder Filter Systems
Steve Rooke Ltd
Master Tiles

Arsenal

Sat 19 Sept
American Express
Adenstar Developments
AVAILABLE

Crystal Palace

Sat 17 Oct
Shelagh and James Holcombe-Russell
Reesink Turfcare
Ian Hart Funeral Services

Brentford

Sat 7 Nov
Hanover Displays
Goldin Construction P&O Group

Newcastle United

Sat 28 Nov
EA Sports
Sereno Hotels
AVAILABLE

Everton

Sat 12 Dec
Trevaskis Consulting
Meaker Fencing Dentalbuild Refurbishments

Ipswich Town

Sat 19 Dec
BeSure
IMS The France Family

Manchester United

Sat 2 Jan
Fileder Filter Systems
Shelagh and James Holcombe-Russell
AVAILABLE

Bournemouth

Wed 6 Jan
Shelagh and James Holcombe-Russell
Construction Management Contracts Brennan Herriott & Co Ltd

Manchester City

Sat 23 Jan
AVAILABLE
AVAILABLE
AVAILABLE

Hull City

Sat 6 Feb
Eschmann Technologies
BeSure
Brennan Herriott & Co

Tottenham Hotspur

Sat 20 Feb
Snickers UK Shelagh and James Holcombe-Russell
AVAILABLE

Fulham

Wed 3 Mar
Humidity Solutions Ltd
AVAILABLE
Fileder Filter System

Coventry City

Sat 20 Mar
Beltom Surveying
Fileder Filter Systems
Kantenya

Chelsea

Sat 17 Apr
Snickers UK
Shelagh and James Holcombe-Russell
Dentalbuild Refurbishments

Nottingham Forest

Sat 1 May
HOP Consulting
SAK Equipment
Steve Rooke Ltd

Sunderland

Sat 8 May
Goldin Construction O & G
Elphick Brothers Ltd

Liverpool

Sun 23 May
American Express
Trevaskis Consulting
AVAILABLE

*All fixtures are subject to change

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