Danielle Carter's diversity work recognised

Award to Albion striker presented by Finnish ambassador.

By Bruce Talbot • 20 June 2022

Danielle Carter with her award from the Finnish ambassador.

Albion striker Danielle Carter has received an award from Finland in recognition of her work in promoting equality and diversity in the game.

Hän is the inclusive Finnish pronoun that stands for equal opportunity and this award has been made on a regular basis by the country since 2019. Danielle is the first British sportswoman to be honoured and received her certificate from the Finnish ambassador Jukka Siukosaari at a ceremony at the ambassador’s residence in London.

Danielle, who joined Albion a year ago after playing for Arsenal and Reading, sits on the Professional Footballers Association Players’ Board and the Premier League Black Players Advisory Group.

She is also an ambassador for BT Sports Hope United, an initiative to tackle online hate and Goals4Girls a football development programme which empowers young women aged 11-16 years through sports and education.

Danielle has pledged 1% of her wage to Common Goal which is a non-profit organisation aimed at tackling the toughest social challenges.

She said, “I'm delighted to receive this award as it recognises my work to promote equality and diversity, something I am passionate about. I really enjoyed the panel discussion we had on women’s football.”