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Club News

Pre-Match Brief: Albion v Millwall

30 August 2013

Millwall visit the American Express Community Stadium tomorrow, and following back-to-back wins against Birmingham City and Burnley, Oscar Garcia’s side are looking to make it three straight wins against the Lions.

All the latest team news, travel details and any further match information will be available at, on our official Facebook page and via the club's official Twitter feed @OfficialBHAFC in the build-up to the game. Plus check out our new YouTube channel for free post-match interviews and highlights, if you haven’t already.

Tickets are still available and with our new print-at-home process in place, it's easier than ever to buy a ticket online. To save time queuing you can also print your ticket at home. Please remember that this game is all-ticket and they will not be available to purchase on the day of the game.

This is a Category A game so tickets are available from £33 for adults, £25 for over-65s, £16 for under-18s and £6 for under-10s (prices include the minimum booking fee). Registered supporters can buy up to four tickets for this game, so bring your friends and family too. Click here for the step-by-step guide to buying your ticket online and printing if off at home.

Fans are reminded that the Shoreham Airshow starts tomorrow and could affect those travelling from the West. 

Travel Guide……Parking Available
Car parking is available at the Bridge Car Park and now supporters can pay with cash on the gate (subject to availability).

The Bridge Car Park is just a few minutes' walk from the Amex and costs £15 on the day. 

Remember, if parking is booked online or via the ticket office, in advance of our 4pm Wednesday postal cut-off, it is available for £13. For midweek matches, cut-off is the preceding Friday at 4pm.

Alternatively, our full travel service is in operation for the match, with the trains, buses and park-and-ride services included in the match-ticket package.

You can also book travel via our travel partners Seagull Travel, who pick up from points in all major Sussex towns – and even further afield.

For park-and-ride customers who will be arriving after 1.30pm, we strongly advise you to use the Brighton Racecourse site (postcode BN2 9XZ), where we have excellent capacity and a swift service.

Food and Drink
We will have the usual range of food and drink on offer, and a guest lamb hotpot pie on the menu in all kiosks, subject to availability, so arrive early to avoid disappointment.

The meal deal is any hot food item with chips and a soft drink for £8.50. You can also choose a hot food item, soft drink and a snack (crisps or chocolate bar) for £7.00. And on either deal you can upgrade to a pint of beer for £1 extra.

Guinness will be available in the North Stand kiosks 1 & 2 and in Dick's Bar – it will be introduced to the remaining stands during the coming weeks.

Elsewhere, the popular mobile Harvey’s and Foster's units will be present on all concourses, and we are also looking at expanding the range of draught and bottled beers, and ciders across all stands.

The guest ale from London will be Fullers London Pride and this will be available in the West Lower concourse (the first kiosk at the North end).

Get Your Copy of Seagull
In this week's edition of Seagull Stephen Ward reflects on a successful start to his Albion career, young midfield maestro Rohan Ince talks about an Albion family connection and Polish keeper Tomasz Kuszczak reveals his life in pictures.

Brighton-born defender Adam El-Abd takes a step closer to Brazil 2014, we take a behind-the-scenes look at the club’s photocall while Alan Mullery looks ahead to a crucial couple of weeks for England.

The official matchday programme is priced at £3.50 and will be available at a number of points around the Amex Stadium’s internal and external concourses.

Matchday Retail
We have some Matchday Priority Products on offer for you on tomorrow, so visit the Seagulls Superstore!

The new school year is fast approaching and we are offering 20% off selected back-to-school products, including stationery, notebooks, ring binders, lunch boxes and holdalls. These will all be available in the Seagulls Superstore, East Stand matchday store and at the Seagulls Store in Queens Road, Brighton.

The Season Review 2012/13: Part Two DVD, is also available, priced at £9.99. The DVD features all the action from the second half of the memorable 2012/13 season, when Albion recorded their highest finish for 30 years.

The two-for-£20 offer on selected T-shirts proved so popular we have extended it for this game and it now includes the new ‘Who’s that man from Argentina?’ Leonardo Ulloa t-shirt. These are available from the Seagulls Superstore before and after the game.

Elsewhere, the mobile units in the North, East and West stands will also be open before and after the game selling a whole range of matchday merchandise, including replica shirts, hats, scarves and flags.

If you would like to have your name and number added to your existing replica shirt this can be done in the mobile shop situated in front of the North Stand, while-you-wait.

Win Up To £1,000 with the Hat-Trick Lottery
Albion’s Hat-Trick matchday lottery will once again be running on Saturday, and as always there are three chances to win.

For every game this season the Lucky Number jackpot is worth up to £1,000, while matching the first goal time could win you £100.

Long-term supporters Donatello, SeaLife and Buddies have been joined by Cineworld, Seagull Travel and stadium caterers Sodexo in offering a huge number of Instant Win prizes.

It is only £1 to enter, so look out for Hat-Trick sellers on the approach to the Amex Stadium and inside the concourses.

Signing Session Next Week
We will be staging a signing session in the Seagulls Superstore between 2pm and 3pm on Tuesday (3rd September).

During the last week of the summer holidays Albion fans can meet head coach Oscar Garcia, Stephen Ward, Keith Andrews, Kemy Agustien and Nathan Jones at the Amex and if you buy a 2013/14 season replica shirt in store on that day you can get a name and number printed on the back for FREE.

Look out for further information in the matchday programme and on the big screens at the game tomorrow.

E-Cash Guide
We will be operating the new e-cash system tomorrow, which will be more rewarding to those fans arriving earlier and staying later. Click here for full details.

By using your smartcard to buy food and drink within the stadium you can earn a degree of cashback – and queuing time is significantly reduced. If you've not done it before, here is how you do it:

1. Visit the online Seagulls e-cash page via the fan tab at
2. Log in using your unique fan number, card number and password
3. Click top up in the My Details section, and follow the on-screen instructions

Once Seagulls e-cash is loaded, you are ready to go and use your card to pay for food, drink and in the stores!

NB: After topping up your card (over the counter or online) you will need to activate the cash by holding your card on one of the smartcard readers for approximately 15 seconds.

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