Members Week is here!

Main Club Sponsor

TICKETS

SHOP

Save 10% off everything* including 2026/27 kits online and in-store.

BHAFC

2026-10-24T15:00+00:00

Running from 26-30 October 2026, MyAlbion+ members, season ticket holders and 1901 Club members will be able to save 10% off everything* online and in-store.

Whether you’re looking to complete your 2026/27 kit collection, upgrade your winter wardrobe or search for the perfect gift for an Albion fan, you can take exclusive member savings for a limited-time only.

To claim your exclusive member offer online, ensure you’re logged into your MyAlbion Digital account. If you check out as a guest, your 10% offer will not be applied.

If you prefer the in-person shopping experience, ensure you show your season ticket or Members Week email to a member of staff at checkout to receive the discount.

Shop online or visit the Amex Megastore or Churchill Square store before 30 October.

Terms and Conditions apply: *This offer is valid from Monday 26 October 2026 (00:00GMT) until Friday 30 October 2026 (23:59GMT). Offer is only available for current (2026/27) Brighton & Hove Albion season ticket holders, 1901 Club members and MyAlbion+ members. 10% off offer applies to all products on the club’s official shop website (shop.brightonandhovealbion.com) and in the club’s stores but excludes 125 Anniversary Shirt, 125 Boxed Shirt, shirt printing, gift cards, delivery charges and third-party licensee products. This offer is available while stock lasts. This offer cannot be used in conjunction with other offers or discount codes. This discount cannot be applied to payments made via PayPal or PayPal Express, so please do not choose this payment option at checkout if you wish to receive your 10% discount.