Football Manager Partnership

Football Manager are delighted to have been a partner of Brighton & Hove Albion for the past five years.

Football Manager is the world’s leading football management simulation title and our iconic, award-winning series has captivated a global pool of players for more than two decades. FM takes players to the heart of the beautiful game and lets them create their own football story as manager of their favourite club.

The Seagulls have been on a Football Manager-esque rise through English football and the club have reached new heights since we began working together.

As well as FM branding featuring in the American Express Stadium dugouts, the game and the club have been able to collaborate on a variety of social, digital and matchday activations. These are highlighted by the inclusion of Brighton players in FM23 and FM24 game promotional material and FM collaborating with the club on their announcement of Valentin Barco's signing earlier this year.

Football Manager: https://www.footballmanager.com/